Why Consider Fundamentals if Price-Volume Action is Leading Indicator?

The reason we emphasize fundamentals is that we know from our historical market studies that the biggest winning stocks have certain, strong fundamental characteristics with respect to earnings growth, sales and profitability when they begin their big moves to the upside. When a stock tops, however, often times the fundamentals are still quite strong. Investors who overemphasize the fundamentals and ignore the technical action of the stock as it tops will likely run into trouble because stocks indeed discount the future. So, when a stock is just beginning a run, we know what the fundamental and technical characteristics must be according to our model studies, and so we emphasize both. At the top, however, we begin to look for technical clues that a stock is topping based on the fact that most stocks top while the current fundamentals still look good.